BRAND DEVELOPMENT MAP™
ERG’s Brand Anatomy and Business Development Map is a blueprint for business viability. We work with clients who believe whole-heartedly in their amazing products and services, but are frustrated because their passion isn’t translating into profits. Are you in need of a map, blueprint, or some sort of guide outlining a customized (not cookie cutter) strategy for you to finally achieve success? We’re talking about measurable success such as increased revenues, speaking engagements?
Are you in need of a map, or blueprint, outlining a customized (not cookie cutter) strategy for you to finally achieve measurable success?
Are you a creative business owner who believes wholeheartedly in your amazing products and services, but are frustrated because that passion isn’t translating into profits?
THE ROAD TO MAP OUT YOUR BUSINESS AND BRAND
STEP 1: WHO are you
STEP 2: WHAT are you offering
STEP 3: WHEN are you doing it
STEP 4: WHERE in the marketplace do you stand
STEP 5: WHY do you do what you do
Map out the Who, What, When, Where, and Why of your Business and Brand. Are you in need of a map, blueprint, or some sort of guide outlining a customized (not cookie cutter) strategy for you to finally achieve success? Measurable success, that is…profit, speaking engagements, and/or industry recognition?
ERG’s Brand Anatomy and Biz Development Map™ (created by Kellie P. Easton) is a blueprint for business viability. We will take a comprehensive approach (Spirit, Soul & Body) towards building your business from the inside out. From your personal and corporate culture to the functionality and visual aesthetics of your website, we’ll work on your business to create the commerce you’ve invested so much time, energy, and money into creating.
Having a viable and profitable business requires making tough decisions, and, more importantly, the right decisions. You’ve gathered all the knowledge and wisdom concerning what you need to do. You even continue to invest in various sorts of PR and marketing; however, you continue to come up short in terms of where you desire to be. What you need is a STRATEGY to BUILD TOWARDS.
THE BRAND ANATOMY
& BIZ DEVELOPMENT MAP™
WILL HELP YOU
OUR BRAND ANATOMY & BIZ DEVELOPMENT MAP™ INCLUDES
Your ERG Business Counselor will be with you every step of the way throughout this process. You will no longer feel alone in business. Every month for 10 months we’ll hold bi weekly meetings (out of state clients: bi-weekly calls) to discuss your progression, action steps, and assignments. We will provide training and resources, and then hold you accountable for doing what you agreed to in order to grow your business.
The result? Sold-out events, unprecedented sales, and new customers. In short, a business that can finally support you financially, and even grow to employ others in your community.
If you know your business holds potential and promise, but you can’t quite figure out an effective marketing and development strategy that delivers new customers every month, you need an ERG Business Counselor. Your Business Counselor will dial into your purpose, mission, and business objectives to help you convey the spirit of your brand. In addition your Business Counselor will assist you in connecting authentically with the customers who need you the most, time and time again.
We can’t wait to work with you to create your unique Brand Anatomy and Biz Development Map™!

• Decode your marketing message
• Establish your brand philosophy
• Develop a solid and profitable brand
• Develop and implement a marketing and sells strategy
• Establish revenue goals and strategies
• Create remarkable experiences for your clients
• Design your profitable business model – creating the foundation for a sustainable business